The internet offers immense scope to businesses who intend to build a strong brand. To create brand awareness and a credible image in the minds of your target audience, you can make use of digital marketing services such as video ads, social media, SEM and SEO. At present companies of all sizes are using content… Read more »

These days, blogging is more than just about writing superb content. Bloggers have to take into consideration the structure of their blog posts and why it is significant. Despite the fact that content is king, the post type and writing style are as important for the success of your blog and SEO. You need to… Read more »

Studies on how people read content online have shown that the average attention span of internet users has witnessed a drop from 12 seconds in 2000 to 8 seconds in 8 seconds in 2018. 55% of all page views are able to attract 15 seconds of a visitor’s attention. Internet users tend to spend 69%… Read more »

Recent studies have shown that investing in content marketing is one of the most effective ways by which a brand can increase it’s ROI. The studies showed that 47% of buyers viewed 3-5 pieces of content before getting in touch with a sales representative. Nearly 50% of internet users look for videos related to a… Read more »

It is infact true that people comprehend better when the content is complemented by visual elements. For instance, a picture of a duck is comprehended better than D-U-C-K. Today we are incorporating both these elements together to develop engaging content for the websites.

“I have got a chocolate for you” sounds so much more appealing than “I have got chocolates for people,” isn’t it? So is the case with the content that you offer to your customers. A personalized content would fetch you better results while roping in new customers.

Ever imagined that why your content writing skills are unable to drive results for the company? Regularly hundreds of content writers are writing for different brands. Therefore, it is difficult to make your content unique and to standout in the market. Content writers need to produce high quality and value-driven content to engage the targeted… Read more »

As we all know that in the online marketing world, the content is the King. Therefore, it is important for the content writers to create extremely engaging video scripts, blog posts, infographics and much more. A good content can keep the viewer’s eyeballs glued to the screen which eventually means more engagement of the clients… Read more »

Are you going to start an online business? Then, you must have the knowledge about the role of content in an online platform that deals with the audience. The content on your website is the effective way of introducing you to your clients. Writing a content is not an easy task, a writer always struggles… Read more »

In a lot of ways, content is a versatile medium that provides more traffic to your online business. But, it has always been a challenge for writers to create an engaging content that would leave impressions on the blog readers, social media followers or e-mail recipients. Before writing a content, it is always advised to… Read more »