Cost and time are two important factors that stop brands from effective content curation. To go through the content shared by peers and then share it needs, when they are busy producing their own content. Mnay brands however curate content to engage customers without the effort of producing something new. This infographic by CopyPress… Read more »

Visual content is far more engaging than anything else and there are reports that suggest that video will account for 80% of the entire web traffic by 2019. A successful content marketer delivers appealing content through multiple channels. It’s important build content departments now, since many businesses have small or one person departments. Here’s an… Read more »

  Content Marketing is widely misunderstood as just the promotion of content on social media, while there is so much more to it. To get the best out of your content, it needs to be promoted on various sources. It is important to evaluate the channel where you want to promote your content. Not every… Read more »

  If you are one of those marketers looking for ways to increase their sales leads massively? If you want to know the types of content that may help you to get better results out of your marketing efforts? This infographic by Spear Marketing shares information on the top ten types of demand generation content…. Read more »

  Content is not only playing with words but also playing with different images. The world of visual content is varied and finding the forte in it is any day good. Making your mark in static, live motion and interactive graphics is going to make a lot of difference when you are designing content. Apps,… Read more »

  When it’s your content then marketing it in a proper manner takes a key role. Making a proper strategy will ensure a better marketing perspective. Think about quality back links, prospective customers and influencing your audience. Role determination of the content also ensures better marketing. Also take into consideration awareness, evaluation and purchase. Use… Read more »

  Content marketing is the newest kid on the block of online presence. While others use a sledgehammer, you are using a magnet to attract your readers or buyers. Use relevant topics to position your business in the mind of the buyers. It is better to market your content at different social media websites. Get… Read more »

  In order to plan visual marketing strategy, you need to understand your audience first. If your audience is more analytical, you need to focus on text like Linkedin or Twitter and if the audience is more creative, you need to focus on visual marketing through Pinterest and Instagram. Then, you have to build persona… Read more »

  User generated content should be an important part of every marketing campaign. Facts related to this kind of content and knowing about the wide variety of media involved in this content is crucial. This includes Wikis, questions and answers databases, podcasts, forums, review sites and more. The ability of user generated content to allow… Read more »

  A large number of people all over the world are obsessed with the Olympics. It is also crucial for the content marketers to opt for a content marketing strategy in the spirit of Rio Olympics 2016. Whether it’s the SEO related marathon that needs patience and stamina to succeed or the Instagram related gymnastics… Read more »